Bungie is thinking of going to Playstaion?! The newly announced publishing deal between Activision and Bungie has significant impact on both companies (and even Microsoft), but one company that hasn't been mentioned much is Sony. After years of Microsoft exclusivity, this deal finally means we'll be seeing Bungie games appear on the PlayStation 3.
The company's press release mentioned "multiple platforms," which led to speculation of PS3 development. It was confirmed by Sony senior director of corporate communications Patrick Seybold, via Twitter. "Congrats to Bungie," he said. "Marrying their creative minds and incredible talent to the power of PS3 will be like giving PS3 fans Halo on steroids." Of course, no jump to multi-platform would be complete without a little corporate cattiness.
It isn't terribly surprising given the nature of the news -- Activision is a multi-platform publisher, after all. Bungie broke away from Microsoft exclusivity in 2007, and Halo Reach will be the final piece of their deal with the console manufacturer. The press release seems to indicate that Bungie is developing one particular new franchise with Activision, but still has the freedom to make other games with other publishers as they like. If Bungie intends to launch any other new titles, Microsoft or Sony could court them for exclusivity.
The company's press release mentioned "multiple platforms," which led to speculation of PS3 development. It was confirmed by Sony senior director of corporate communications Patrick Seybold, via Twitter. "Congrats to Bungie," he said. "Marrying their creative minds and incredible talent to the power of PS3 will be like giving PS3 fans Halo on steroids." Of course, no jump to multi-platform would be complete without a little corporate cattiness.
It isn't terribly surprising given the nature of the news -- Activision is a multi-platform publisher, after all. Bungie broke away from Microsoft exclusivity in 2007, and Halo Reach will be the final piece of their deal with the console manufacturer. The press release seems to indicate that Bungie is developing one particular new franchise with Activision, but still has the freedom to make other games with other publishers as they like. If Bungie intends to launch any other new titles, Microsoft or Sony could court them for exclusivity.